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NAAS Journal 2026

International Journal Of Engineering, Business And Management(IJEBM)

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  4. Vol-10, Issue-2, April 2026

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Vol-10, Issue-2, April - June 2026

1
OPEN ACCESS

A Study on the Effect of Social Interaction Mode of Xiaohongshu on Consumption Stickiness of Generation Z— An Empirical Analysis Based on SOR Model and Social Presence Theory

Su Ling Ching

Article Info: Received: 02 Mar 2026; Received in revised form: 04 Apr 2026; Accepted: 09 Apr 2026; Available online: 13 Apr 2026

Download | Page No : 1-5 | Downloads : 5 | Total View : 546

DOI: 10.22161/ijebm.10.2.1

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2
OPEN ACCESS

IoT-Based Regenerative Braking System

Tarun Naruka , Kunal Sundesha , Deepak Kumar , Aakash Mahawar

Article Info: Received: 19 Mar 2026; Received in revised form: 17 Apr 2026; Accepted: 21 Apr 2026; Available online: 25 Apr 2026

Download | Page No : 6-8 | Downloads : 1 | Total View : 383

DOI: 10.22161/ijebm.10.2.2

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3
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Research on Cold Chain Standardization and High-Quality Development in China–Indonesia Seafood Trade

Huang Shen-Tang

Article Info: Received: 04 Apr 2026; Received in revised form: 03 May 2026; Accepted: 07 May 2026; Available online: 13 May 2026

Download | Page No : 9-16 | Downloads : 2 | Total View : 268

DOI: 10.22161/ijebm.10.2.3

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4
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Intelligent Threat Detection in Cloud Computing Using Machine Learning Techniques: A Hybrid Intrusion Detection Framework

Rajesh Rajaan , Loveleen Kumar , Nilam Choudhary , Aakriti Sharma

Article Info: Received: 14 Apr 2026; Received in revised form: 11 May 2026; Accepted: 16 May 2026; Available online: 20 May 2026

Download | Page No : 17-28 | Downloads : 6 | Total View : 301

DOI: 10.22161/ijebm.10.2.4

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5
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Renewal and Attrition in Private Tennis Coaching Services for Beijing's Youth: A Comparative Thematic Analysis Centered on Parent-Coach Interaction and Perceived Service Valu

Lin Che Sheng ,

Article Info: Received: 17 Apr 2026; Received in revised form: 15 May 2026; Accepted: 19 May 2026; Available online: 23 May 2026

Download | Page No : 29-34 | Downloads : 2 | Total View : 265

DOI: 10.22161/ijebm.10.2.5

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6
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Tax avoidance and firm value: The role of legal protection for investor rights

Kuo Nan-Ting

Article Info: Received: 26 Apr 2026; Received in revised form: 23 May 2026; Accepted: 27 May 2026; Available online: 01 Jun 2026

Download | Page No : 35-51 | Downloads : 2 | Total View : 208

DOI: 10.22161/ijebm.10.2.6

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7
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Climate Risk Perception and Sustainability Accounting Adoption Intention: The Moderating Roles of Organizational Culture and Leadership Support

Li Li , Chih-Hsuan Huang

Article Info: Received: 12 May 2026; Received in revised form: 09 Jun 2026; Accepted: 12 Jun 2026; Available online: 17 Jun 2026

Download | Page No : 52-58 | Downloads : 2 | Total View : 131

DOI: 10.22161/ijebm.10.2.7

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8
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Social Media Marketing and Apparel Purchase Behaviour Among Generation Z: Empirical Evidence from Delhi, India

Dr Kamaldeep Kaur , Dr Mansi Bansal , Sanchit Khandelwal

Article Info: Received: 26 May 2026; Received in revised form: 21 Jun 2026; Accepted: 23 Jun 2026; Available online: 27 Jun 2026

Download | Page No : 59-65 | Downloads : 1 | Total View : 44

DOI: 10.22161/ijebm.10.2.8

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9
OPEN ACCESS

A Lightweight Digital Twin Framework for Structural Dynamic Model Updating Using Natural Frequencies and Mode Shapes

Sultan Mahamdnur Ibrahim

Article Info: Received: 22 May 2026; Received in revised form: 19 Jun 2026; Accepted: 22 Jun 2026; Available online: 27 Jun 2026

Download | Page No : 66-80 | Downloads : 3 | Total View : 63

DOI: Received: 22 May 2026; Received in revised form: 19 Jun 2026; Accepted: 22 Jun 2026; Available online: 27 Jun 2026

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